Unlock Your Business Potential

We focus on one thing. Growth. Whether that is helping you to get your sales pipeline unstuck, or hone your value proposition, raise prices or scale your organization, ProfitLinq Advisors can help drive action, accountability and achievement.

Your Partner in Profitable Growth

Our tailored growth strategies serve ambitious professionals, from accounting firm owners looking to accelerate revenue growth to first-time founders ready to scale their vision.

Sales Enhancement

Transform your team’s potential with our targeted training and coaching.

Strategic Growth Planning

Leverage our EOS-based roadmap to align your team, optimize processes, and accelerate revenue.

Scaling Solutions

Navigate the complexities of expansion with confidence.

Value Proposition & Pricing

Define your value that resonates with your ideal clients and earn the margins you deserve.

Financial Insights

Demystify your numbers with our framework, turning KPIs into actionable growth strategies.

Operational Efficiencies

Remove roadblocks, optimize processes and drive alignment and productivity.

“Anna is an expert in her market. She has built a robust network in a nascent industry and her guidance was invaluable for assessing market fit and profitability for our company. She is a go-getter who considers the entire strategy from a sales funnel yet simultaneously makes people feel comfortable and seen in a timeless space.”

Libby Schultz

Co-founder, CipherCounts

About Us

Anna Masker is an award-winning advisor, speaker and consultant and has over 17 years of experience in growing and scaling businesses. As the founder of a successful outsourced CFO and Accounting practice, she pivoted into the cryptocurrency accounting niche, achieving 800% growth in 2 years. Anna specializes in coaching firms and emerging businesses to scale profitably through innovative sales, positioning, hiring, and operational strategies. She is a Six Sigma Greenbelt, holds an MBA from New York University, and graduated Magna Cum Laude from Manhattan University. She also holds a Certificate in Blockchain Technologies from MIT. Anna has been named one of the Top 50 Women in Accounting, and was nominated as a Top 25 NJ Leading Women Entrepreneur. A gatherer of people and master connector, she founded the Women in Crypto Accounting meetup group to provide a place for women to connect in this evolving industry. She has been a guest on podcasts like Profit First, is published on Inc.com, and authors The Bottom Line newsletter. She enjoys playing golf and pickleball, trail running, traveling, hosting dinner parties, and doing therapy visits with her dog Charlie.

Discover untapped opportunities.

Book your complimentary coaching session today.